Advertising

An effective medical practice advertising strategy uses online and offline advertisements that are hyper-local in their focus. Offline advertising can include placing ads in local newspapers and magazines producing television and radio commercials getting listed in your local Yellow Pages, and dding your practice to the ā€œWelcome Kitā€ typically sent to new residents by mail. […]

Equipment Selection Process

Selecting the right medical equipment for your practice is an important startup task that is often overlooked by new medical entrepreneurs. The equipment selection process requires more in-depth analysis than simply choosing based on the procedures that will be performed. Instead, there are 4 key areas that must be considered when selecting the medical equipment […]

Recruiting

Recruiting top talent for your growing medical practice is a time-consuming and often frustrating pursuit. Finding the right medical and administrative staff to fit your needs can feel like a full time job in and of itself. Being slow to hire and quick to fire will help ensure you find the best possible candidates who […]

HITECH Act of 2009

An important part of being HIPAA-compliant is adhering to provisions laid out by the HITECH Act of 2009. HITECH is an act that was created under HIPAA and expands upon the various protections required to be HIPAA compliant. Here’s what you need to know about the HITECH Act and how it impacts your medical practice: […]

Patient Experience

The patient experience in your medical practice is the #1 factor that determines whether or not that patient will return, recommend you to friends

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