1. Home
  2. Marketing
  3. Advertising

Advertising

What Is A Marketing Mix?

DBN
0
0
what-is-a-marketing-mix
Advertising
When it comes to effective marketing for your medical practice, one technique is not enough. You need to attack from all sides and create a varied marketing mix that resonates with your target market on multiple levels. There are typically 4 areas of a marketing mix to consider when deciding how best to market your […]
Read more
creating-a-medical-practice-mission-vision-and-values-statement

Mission, Vision, and Values

Practice Publication Marketing

DBN
0
0
our-4-step-publication-marketing-system
Advertising
Online and print publications give growing medical practices a chance to market to prospective patients while increasing their authority as medical experts. But with thousands of medical publications in print and on the web, how can you tell where to spend your precious marketing budget? Here are 4 proven ways to make publication marketing work […]
Read more
creating-a-medical-practice-mission-vision-and-values-statement

Mission, Vision, and Values

Communication Vs Branding

DBN
0
0
Communication Vs Branding
Advertising
Communication and branding are two integral parts of medical practice marketing. But what’s the difference between the two? Branding refers to the symbols, designs, logos, colors, and language you use to differentiate your medical practice from the competition. Good branding is seamless across multiple platforms. A patient receiving a direct mailed postcard should have the […]
Read more
what-is-a-marketing-plan

What Is A Marketing Plan?

Advertising

DBN
0
0
an-effective-medical-practice-advertisement
Advertising
An effective medical practice advertising strategy uses online and offline advertisements that are hyper-local in their focus. Offline advertising can include: Purchasing ads in local newspapers and magazines Producing television and radio commercials Getting listed in your local Yellow Pages, and adding your practice to the “Welcome Kit” typically sent to new residents by mail. […]
Read more
practice-website-development

Practice Website Development

Practice Direct Mail Marketing

DBN
0
0
opening-a-new-medical-parctice
Advertising
With so much attention placed on digital marketing, direct mail marketing often gets lost in the shuffle. While it may seem more labor-intensive and expensive to develop direct mail campaigns for your medical practice, the effort is well worth it. Studies show that direct mail campaigns are becoming more effective precisely because less practices are […]
Read more
our-4-step-publication-marketing-system

Practice Publication Marketing

Mission, Vision, and Values

DBN
0
0
creating-a-medical-practice-mission-vision-and-values-statement
Advertising
Crafting a vision, mission, and values statement for your medical practice is a key component of your marketing and branding. These three elements tell customers and the community who you are and what you stand for, and help to differentiate you from your competition. But what’s the difference between the three? A vision statement outlines […]
Read more
what-is-a-marketing-plan

What Is A Marketing Plan?

Close

Share this video